Aquijo

For the yacht Aqui­jo THE STUDIOS cre­at­ed an iden­ti­ty that reflects the size and pow­er of the yacht, as well as its smooth­ness and ele­gance. A swim­ming ele­phant was cho­sen as a rep­re­sen­ta­tive sym­bol to com­bine these fea­tures in a key visu­al. A min­i­mal­ist design approach, which reduces the ele­ments to only the essen­tial, makes the cor­po­rate iden­ti­ty con­tem­po­rary and time­less. The logo and brand colours fol­lowed through to the inte­ri­or design in order to keep the brand conistent.