Shopping at Engelhorn becomes an experience, not least because of the high-class gastronomy. It is the only department store in Germany, which has an internal star restaurant that has been awarded with two Michelin stars. The task was to transfer the brand Engelhorn into the here and now and to increase the high quality with a timeless, elegant appearance. The iconic horn or “Engelhorn”, which goes back to the earliest days of the company’s history, was further refined, abstracted and stylized into a timeless, elegant key visual. This signet is used throughout the entire corporate design.