Sōru

About

SŌRU is a project that comes direct­ly from the heart. The Japan­ese word “sōru” stands for “care”. THE STUDIOS cre­at­ed a com­plete­ly new prod­uct with a unique design. In close coop­er­a­tion with a soap man­u­fac­tur­er, the finest fra­grances of select­ed flo­ra from Japan were com­bined to cre­ate a unique fra­grance, soap, sham­poo, oil and cream. It is a project ded­i­cat­ed to Japan­ese cul­ture, through which the design is pre­sent­ed in a unique and min­i­mal­ist way, with great atten­tion to detail.

SŌRU IS DEDICATED TO JAPANESE
CULTURE, WHICH THE DESIGN REPRESENTS
IN A UNIQUE YET MINIMALISTIC WAY.